Newsletter | Heartland Mutual Insurance Association

The Association would like to thank each of you for your continued support of our efforts to promote the “Mutual Philosophy” among our member policyholders. We are living in a historic time. We cannot predict the future but assume it is safe to say that change will be present.

Businesses continue to use technology to maximize productivity. Our economy remains a priority while markets become more global in nature. The effects of the investment markets force us to concentrate on operations and underwriting to maintain profitability. Regulation and legislation will dictate changes in business practices. The demographics of a changing consumers base will challenge our resources.

This past year, the Association was fortunate to have missed many of the major storms that occurred across the state. Flooding and storm losses reinforce the fact that safety and stability is important to each of us. The past year also indicates the fact that adherence to sound business practices is a necessity. Having been in business since 1887, we stand by our Association motto: “We are by your side . . . Neighbor Helping Neighbor.”

The foundation of insurance is the assumption of risk. Underwriting practices that consider risk and loss frequency will yield savings and profitability for the Association. Those that assume more risk should be rewarded with premium savings. Those who assume less risk should expect to experience a higher cost exposure. The Board of Directors has recognized this fiscal responsibility and continues to identify priorities for the future with an emphasis on stability, profitability, and policyholder benefit. We have designed, combined and expanded coverage to provide products to meet the changing deeds of the membership. Examination of the rating structure is an annual event with problem areas identified and addressed.

The Association is constantly faced with a rapidly changing business environment. Our commitment to you is to provide cost effective products and services. The Association, the Board of Directors, Staff, and Management is honored to serve you. We thank you for your support and cooperation and wish you a safe and prosperous year.